Perhaps you have an idea for a new product or service, but you’re not sure about launching it without researching your target market or perhaps you require specialist knowledge but do not have a team with the skills. Maybe you feel its time you tested your long-held assumptions about your business and markets. If so then we are able to offer you a suitable, intelligent approach to market research.

Whether you want to test a single idea or confirm your current strategy, we can develop and deliver a targeted market research programme that will tell you:

  • If there is a market for your product or service
  • Whether another potential market exists
  • Who your competitors are and what they are doing
  • How your pricing compares – are you too cheap, too expensive or just right?
  • Why your customers are not reordering
  • Whether they are aware of your full product range
  • Whether they are happy with what you’ve sold them
  • What they think about your customer service

You may be looking for help with your current clients – whether it’s to retain or provide them with information on your latest products and services, or simply gain an insight into your customer base, we are experienced in conducting professional customer surveys.

Whatever the project, market intelligence in a natural result of what we do and we also provide feedback where useful and relevant.